1) The Fact Sheets talks about identity with three statements with one that determines which one would relate to them. This would either be "who we think we are" which is based on interests and ideals that would shape who the user thins they are. "Who we want to be" would relate to the fact that people may use their social media to try and create a certain representation of themselves that they want viewed to the public to give a certain perspective on them. And finally "who we think other think we are". This would come from the perspectives element and it is something that people may want to manipulate with people trying to make sure that they see a certain version of them.
2) Non-Mainstream - Doesn't typically use big brands or websites such as YouTube and may use alternates such as Vimeo.
Edgy - They may probably prefer to watch films with dark tones and stories. These tend to be rated R since these films would include the contents that will appeal to them.
Pleasure Seeker - This category will probably relate to someone that would probably watch a "feel good film" like Eddie the Eagle.
Fashionable - Would want to stay up to date in terms of trends.
Witty and Fun - This group would watch comedies due to the films that don't have a serious story.
Cutting Edge - Have an interest in new technologies and so would probably subscribe to a technology based newsletter or magazine.
3) An example that was listed in the fact sheet was The Jeremy Kyle Show and how it would demonise children with most if not some of the people in the show with children that appear to be very rebellious against their parents. So therefore those that would watch this show would have opinions on the youth in a negative perspective.
4) Hebdige argues that the youth have used this representation from the media as a form of identity. This would be seen as a way to go against current mainstreams and the negative views that they have towards the mainstream media. This would be because this construction of a bad image was formed from those that aren't of the youth.
5) David Gaunlett has also been mentioned. This theorist has stated that the media wold have control of the identity. They would use this to try and sell their products so therefore they could make anything the ideal picture or model so therefore those that are represented in the advert are seeing what is considered acceptable.
6) This can relate to the Ill Manors case study because of the theme of how the youth are represented. This would be because of the fact that that Ill Manors includes stories that relate to peer pressure and one of the characters being a young black teenager. This would still stereotype the idea that black people are associated to crime. This would then relate to Hebdige and how the media would construct stereotypes.
7) Gaunlett has talked about how the media would construct these stereotypes to reinforce the views of the mainstream media so those that are of an older audience may believe these representations and not see them as an exaggeration.
8) In my opinion I agree with what Hedbige has to say in terms of how the mainstream media have made negative representations of the youth. This is because of instances like the riots of 2011 where all those that had caused chaos then had worn urban clothing like hoodies and trainers which are mainly associated with the youth so then the media had used this to try and demonise the youth. In my opinion I think this is wrong because it shows a false representation of the youth which will drive an older audience into thinking this is real with reinforced ideas of the youth being branded as criminals or young people that don't understand how to be civilised.
Tuesday, 21 March 2017
Monday, 20 March 2017
Collective identity
1) Who are you? - This section briefly introduces what the article would be about as it would look into how people would represent themselves.
I think, therefore I am - This looks into how in the past, people were socially constructed by certain aspects such as family, religion, class, gender. This also looks into how people were predetermined based on how they would be portrayed in the media as this would reflect themselves.
From citizen to consumer - This section discusses how adverts are used to try make their desires sold. This would then mean that they would be influenced to purchase the product considering that these adverts try and make the audience seem like their desires are being met. This would also look into fitting in and how these products would help with fulfilling that lifestyle.
The rise of the individual - This part of the article discusses about the individual and how Lacan has talked about the "fragmented individual" in the sense that people represent themselves differently according to the environment.
Who will you be - Corporations creating products for the consumer to construct their identity
I think, therefore I am - This looks into how in the past, people were socially constructed by certain aspects such as family, religion, class, gender. This also looks into how people were predetermined based on how they would be portrayed in the media as this would reflect themselves.
From citizen to consumer - This section discusses how adverts are used to try make their desires sold. This would then mean that they would be influenced to purchase the product considering that these adverts try and make the audience seem like their desires are being met. This would also look into fitting in and how these products would help with fulfilling that lifestyle.
The rise of the individual - This part of the article discusses about the individual and how Lacan has talked about the "fragmented individual" in the sense that people represent themselves differently according to the environment.
Branding and lifestyle - The product is a reflection of your personality
Who will you be - Corporations creating products for the consumer to construct their identity
2) Sony - Entertainment that the products that they use are some of the things that i would reflect the type of identity that I would be with watching various dramas and using their products.
Nike - Their urban style of clothing is something that i would associate with considering that I would be considered a young teenager in the eyes of the public and their clothing would reflect that lifestyle.
Hasbro - This brand would associate withe the nostalgic element of my identity since they would include producing products like toys for the brands like the Transformers Franchise. As well as that it has also linked with my identity as it would also highlight my interests in the comic book movies.
Apple - This sense of creativity that they have placed upon themselves with the silhouettes being an element of these products being what they have created.
Microsoft - This will link to my identity since this will link to my interests in technology and their style of work since I would be a student.
3) This statement of "Style over Substance" has been present in a majority of social media platform since they would mainly focus on their appearance online. It is something that I would disagree with since it would give a false image of who the person is and therefore means that they would need to keep this personality consistent as they would also be willing to make sure that their image is better than what they currently are which may mean that people will have a false impression of who you are.
4) Media saturation is the overload of many media texts and platforms all operating in the media market. Things like e-mail, Facebook, Twitter and Instagram all add to this highly saturated media platform where there are simply way too many into this one e-media platform; the internet.
5) My online profile isn't entirely a true reflection as it doesn't display all aspects of my life. Since I'm choosing what to display on my social media, then this would mean that an audience will view a version of me that i have crated. This would be because when it comes to social media, people don't really share everything in their lives and so the dark and hidden things that only those close to me would known would mean that they would also have a better understanding who I am compared to who i'm presenting myself to be.
6) While this is considered as invasion of privacy as the user doesn't know what information is being used to understand preferences, this would be considered a benefit. This is because the information will be used to try and make sure that the user is being recommended items that are most relevant to them.
However it can also be argued that this is a bad thing and this is the side that i would pick. This is because it uses the history of what the customer would've probably searched for before to try and make some informed decisions on what to promote. This would be considered invasion and so examples of how this would go wrong is when they would use the search history as a way for the customers to try and recommend what they think is suitable.
Hasbro - This brand would associate withe the nostalgic element of my identity since they would include producing products like toys for the brands like the Transformers Franchise. As well as that it has also linked with my identity as it would also highlight my interests in the comic book movies.
Apple - This sense of creativity that they have placed upon themselves with the silhouettes being an element of these products being what they have created.
Microsoft - This will link to my identity since this will link to my interests in technology and their style of work since I would be a student.
3) This statement of "Style over Substance" has been present in a majority of social media platform since they would mainly focus on their appearance online. It is something that I would disagree with since it would give a false image of who the person is and therefore means that they would need to keep this personality consistent as they would also be willing to make sure that their image is better than what they currently are which may mean that people will have a false impression of who you are.
4) Media saturation is the overload of many media texts and platforms all operating in the media market. Things like e-mail, Facebook, Twitter and Instagram all add to this highly saturated media platform where there are simply way too many into this one e-media platform; the internet.
5) My online profile isn't entirely a true reflection as it doesn't display all aspects of my life. Since I'm choosing what to display on my social media, then this would mean that an audience will view a version of me that i have crated. This would be because when it comes to social media, people don't really share everything in their lives and so the dark and hidden things that only those close to me would known would mean that they would also have a better understanding who I am compared to who i'm presenting myself to be.
6) While this is considered as invasion of privacy as the user doesn't know what information is being used to understand preferences, this would be considered a benefit. This is because the information will be used to try and make sure that the user is being recommended items that are most relevant to them.
However it can also be argued that this is a bad thing and this is the side that i would pick. This is because it uses the history of what the customer would've probably searched for before to try and make some informed decisions on what to promote. This would be considered invasion and so examples of how this would go wrong is when they would use the search history as a way for the customers to try and recommend what they think is suitable.
Monday, 13 March 2017
Feminism: Feminist theory and Beyonce video analysis
1) How might this video contribute to Butler’s idea that gender roles are a ‘performance’?
Butler's idea of gender roles as a performance can be seen as a "performance" because of how the music video has made a socially constructed version of Beyonce. This would be because of the fact that this music video is based on the past in a misogynistic era which would then mean that the "performance" element would be slightly exaggerated.
2) Would McRobbie view Beyonce as an empowering role model for women? Why?
McRobbie probably would view Beyonce as an empowering role model because of her previous work which had referenced to empowering women. This would be because of tracks such as "Single Ladies" and "Who run the World" which can still justify how she would empower women.
3) What are your OWN views on this debate – does Beyonce empower women or reinforce the traditional ‘male gaze’ (Mulvey)?
It can be argued that this would enforce the "male gaze" of how Beyonce has sexualised herself for the music video as her actions make her look more pleasuring for the male audience. As well as that there will also be the revealing clothing that has also made it it question whether she is wearing it to pleasure a male audience or to empower women. I think that it supports both sides of the argument so that then both sides can see some pleasure so that therefore both audiences get pleasure from the video.
Friday, 10 March 2017
Identities and Film: blog task
1) I am a student
I am a fan of comic book movies
I am a boy
I am a son
I am a brother
I am a gamer
I am an online user
I am an entertainment consumer
I am a Muslim
I am an imperfect person
I am a learner
I am a friend
I am someone that eats out
I am someone that is disorganised
I am not happy with the current POTUS
I am not someone who doesn't regularly keep up to date with the news
I have opinions that people can or can't disagree with
I don't regularly post online
I am not a very interesting person
I am punctual
2) Social Groups:
I am a student
I am a boy
I am a son
I am a brother
I am a gamer
I am a friend
I am a learner
I am someone that eats out
I am an entertainment consumer
Ideological Beliefs:
I am a Muslim
I am not happy with the current POTUS
I have opinions that people can or can't disagree with
Self Evaluations:
I am an imperfect person
I am someone that is disorganised
I don't regularly post online
I am not a very interesting person
I don't regularly post online
I am punctual
3) The film that was chosen as my favourite has been Iron Man. This would resonate with some of my beliefs since although they antagonise my country of origin with the enemy team of the Ten Rings, they still show some action and story that a comic book fan will definitely enjoy. Especially considering that it had introduced the beginning of films that connect together.
I am a fan of comic book movies
I am a boy
I am a son
I am a brother
I am a gamer
I am an online user
I am an entertainment consumer
I am a Muslim
I am an imperfect person
I am a learner
I am a friend
I am someone that eats out
I am someone that is disorganised
I am not happy with the current POTUS
I am not someone who doesn't regularly keep up to date with the news
I have opinions that people can or can't disagree with
I don't regularly post online
I am not a very interesting person
I am punctual
2) Social Groups:
I am a student
I am a boy
I am a son
I am a brother
I am a gamer
I am a friend
I am a learner
I am someone that eats out
I am an entertainment consumer
Ideological Beliefs:
I am a Muslim
I am not happy with the current POTUS
I have opinions that people can or can't disagree with
Self Evaluations:
I am an imperfect person
I am someone that is disorganised
I don't regularly post online
I am not a very interesting person
I don't regularly post online
I am punctual
3) The film that was chosen as my favourite has been Iron Man. This would resonate with some of my beliefs since although they antagonise my country of origin with the enemy team of the Ten Rings, they still show some action and story that a comic book fan will definitely enjoy. Especially considering that it had introduced the beginning of films that connect together.
Post-colonialism - bonus reading and tasks
Social Media and Black Identity
1) Aisha Harris - Social Media play a negative role for the black community as it would play a negative role in the construction of black identities. They may become decontextualised to the point where they would become an internet meme as people may make a parody of the current theme. The example that was listed was "Sweet Brown". Her ending line was parodied and had soon become a meme for many to create content to make fun of.
Giddens - Social media can be an arena for the construction of positive black representations. This would be reinforced with the idea of the "Blackout". This would mainly involve black people posting pictures with positive tags that would promote positiveness in the black community
Alan Martin's Echo Chamber effect - The Blackout maybe reinforcing the ideology of the black community. However in a wider context, those who would see the Blackout as a terrible idea tend to use racial slurs presenting how there is till that White Dominance aspect still present in the present but it isn't as acceptable as it was in the past.
Henry Jenkins - Social media is an arena that would allow "participatory cultures" to be welcomed. Examples of this would be BlackTwitter. This was a movement that had challenged negative stereotypes of black people in the mass media and society and combats this with positive views. Movements that have spawned from this is #BlackLivesMatter. This was a movement that had highlighted the police brutality that was present with a majority of the victims of police brutality is black people.
2) Social media can be seen as both positive and negative forces. For the positive this article highlights that campaigns that take place online which present a positive side of the black community. However there is the negative side of things which include the "memes" on the internet which tend to include some racist comments regarding the black community which would therefore mock the black community. As a result this would present the negative side of the black community and show that social media can be a negative force against them.
3) The issue of black identity in the media would be applied with Alverado in the sense that there would be the sense of dangerous that is a prejudice that those against the campaigns would hold against them. This sense of danger backed with Fanon's "Putting on the white mask" would show that there would be that sense of hegemony that is till in their mentality which may explain the crude comments that people think it is acceptable to discriminate against the black community. However "putting on the white mask" would also hold its benefits in the sense that this would be the only way for them to be accepted into society.
A Hustle for Life: Refugees in the Media
1) There appears to be a negative view on the refugees that are migrating to the UK with the Breaking Point advert during the EU Referendum. This negative promotion that would also look into the different area into how there would be the different areas in which this would be done. This could also have the views for their target audience that suggest that these negative views would cater to the audiences political standpoint during the EU Referendum.
2) It can be considered that the documentaries are biased to a certain extent. This would be because although it would follow the life of a refugee, this might cater more towards their perspective more than the view of those that would be voting. This would therefore highlight the negative lifestyle and therefore suit Alverado's pitied aspect in the sense that this would present the lifestyle of someone in a refugee camp.
3) Alverado- the factor of 'pitied' is very much linked to the refugees as we, the helpers, are there to feel sympathy for those who aren't in the same place as us, and to do something about it. This would be because it highlights the aspect of what has been lost and how they can't really do anything drastic.
Fanon- the factor of 'essentialize' is something that really taps in to this idea of the outside world (predominately the west) of having the view of the east being 'the same' and always in need. They can't tell the difference between those in need and those that are not. Places such as Dubai, and Afghanistan may seem to be the same in the eyes of the western world
1) Aisha Harris - Social Media play a negative role for the black community as it would play a negative role in the construction of black identities. They may become decontextualised to the point where they would become an internet meme as people may make a parody of the current theme. The example that was listed was "Sweet Brown". Her ending line was parodied and had soon become a meme for many to create content to make fun of.
Giddens - Social media can be an arena for the construction of positive black representations. This would be reinforced with the idea of the "Blackout". This would mainly involve black people posting pictures with positive tags that would promote positiveness in the black community
Alan Martin's Echo Chamber effect - The Blackout maybe reinforcing the ideology of the black community. However in a wider context, those who would see the Blackout as a terrible idea tend to use racial slurs presenting how there is till that White Dominance aspect still present in the present but it isn't as acceptable as it was in the past.
Henry Jenkins - Social media is an arena that would allow "participatory cultures" to be welcomed. Examples of this would be BlackTwitter. This was a movement that had challenged negative stereotypes of black people in the mass media and society and combats this with positive views. Movements that have spawned from this is #BlackLivesMatter. This was a movement that had highlighted the police brutality that was present with a majority of the victims of police brutality is black people.
2) Social media can be seen as both positive and negative forces. For the positive this article highlights that campaigns that take place online which present a positive side of the black community. However there is the negative side of things which include the "memes" on the internet which tend to include some racist comments regarding the black community which would therefore mock the black community. As a result this would present the negative side of the black community and show that social media can be a negative force against them.
3) The issue of black identity in the media would be applied with Alverado in the sense that there would be the sense of dangerous that is a prejudice that those against the campaigns would hold against them. This sense of danger backed with Fanon's "Putting on the white mask" would show that there would be that sense of hegemony that is till in their mentality which may explain the crude comments that people think it is acceptable to discriminate against the black community. However "putting on the white mask" would also hold its benefits in the sense that this would be the only way for them to be accepted into society.
A Hustle for Life: Refugees in the Media
1) There appears to be a negative view on the refugees that are migrating to the UK with the Breaking Point advert during the EU Referendum. This negative promotion that would also look into the different area into how there would be the different areas in which this would be done. This could also have the views for their target audience that suggest that these negative views would cater to the audiences political standpoint during the EU Referendum.
2) It can be considered that the documentaries are biased to a certain extent. This would be because although it would follow the life of a refugee, this might cater more towards their perspective more than the view of those that would be voting. This would therefore highlight the negative lifestyle and therefore suit Alverado's pitied aspect in the sense that this would present the lifestyle of someone in a refugee camp.
3) Alverado- the factor of 'pitied' is very much linked to the refugees as we, the helpers, are there to feel sympathy for those who aren't in the same place as us, and to do something about it. This would be because it highlights the aspect of what has been lost and how they can't really do anything drastic.
Fanon- the factor of 'essentialize' is something that really taps in to this idea of the outside world (predominately the west) of having the view of the east being 'the same' and always in need. They can't tell the difference between those in need and those that are not. Places such as Dubai, and Afghanistan may seem to be the same in the eyes of the western world
Identities: applying feminism
1) The first type of feminism is radical feminism. This variation involves seeing men as exploiters and they would use men upon their benefit. Liberal Feminism are more along the lines of having to make sure that gender roles aren't biological and therefore they can get whatever career they desire without a gender bias.
Liberal Feminism This type of feminism is mainly concerned with gender socialisation in order to show that gender roles are not biologically
determined. The main aim of this type of feminism is to change the ways children are socialised into stereotypical gender
roles and to attempt to change social policy to improve the position of women within the family.
Marxist-Feminism This feminist approach looks at women’s oppression in relation to capitalism and the class system. One of the aims of
this type of feminism is to look at the role of domestic labour within capitalism, namely that women work in the home for
‘free’, and the role women play in producing the next generation of the labour force.
Black Feminism This approach is primarily concerned with black and Asian women’s experiences of oppression and exploitation. It
combines ideas about capitalism, patriarchy and anti-racism.
Postmodern Feminism -This type of feminism is associated with third wave feminists. It acknowledges the diversity amongst women and encourages individual women to find feminist ideas that combine with their own experiences of life to create a brand of
feminism suitable for them.
2) Judith Butler had argued that gender isn't biological so therefore she is most likely a Liberal Feminism since they would argue that they are concerned with gender socialisation as Butler believes people should become what they choose to be even if it is a male dominated career. Angela McRobbie would be more of a Post Modern Feminist because she sees that the representation of women as sexually empowering. Although this may be considered a controversial view. I would also see Laura Bates as a Post Modern Feminist since she would also try and make women spread their stories so that then it could highlight what is currently wrong with today's modern day of social media with misogynous posts.
3) Suffragettes- A more violent approach to protesting such as arson
Suffragists- Peaceful way of protesting, such as hunger strikes and votes etc
In my opinion I think that the Suffragettes are a more effective force of change. Although the suffragists are peaceful and this can be respected, it isn't an effective means of spreading the message or to bring light to the situation that feminists have to endure such as back when they had to protest for their right to vote.
4) Mulvey's Male Gaze has been proven with various films objectifying women. This would be because of the fact that the camera takes the perspective of men as they frame women in a more sexual way. This has been evident with Hollywood films which include female characters as well as adverts which may also do this to try and interest their male demograph to stay interested.
5) Kilbourne's view would be that advertising would mainly present the perfect ideal image that women should strive for. Especially considering that advertising is something that would be consumed on a daily basis, there is bound to be one that idealises a woman's figure that would be considered "normal"
6) Naomi Wolf's theory looks into how men are given the opportunity to construct what the ideal woman would look like in their advertising. So therefore this would mean that the appearance of the women seen in the adverts are only social constructs of what would be considered acceptable or presentable for an audience.
7) The representation of women is considered a controversial topic for feminists because this would show off women as either sexually objectified or empowering. There has been discussion as to whether this would be acceptable and therefore there has been a blurred line between what is considered empowering or not as the way in which music videos that have male music artists tend to be known as patriarchal with their objectification of women. However when women appear to behave in whats considered a sexual manner would be defended as empowerment.
8) In my opinion I think that the way in which artists such as Nicki Minaj and Beyonce consider themselves as empowering women is more like trying to pleasure both sides of the argument. The costumes that they would wear in their music videos wouldn't really be considered appropriate and therefore may put in a sort of unintentional bad influence for younger female audience that may think that it is acceptable to wear what they would wear in their music videos.
9) It can be argued on both sides that New and Digital Media has empowered both sides. This would be because of the fact that with social media being very easy to access, this would then make it easy for both sides to make either feminist or patriarchal views so therefore this binary opposition still continues to this day. However it can be argued that this benefits women and feminism a lot more since they would be able to start online campaigns that can help highlight the issue of sexism and therefore make gender equality more like a reality.
Liberal Feminism This type of feminism is mainly concerned with gender socialisation in order to show that gender roles are not biologically
determined. The main aim of this type of feminism is to change the ways children are socialised into stereotypical gender
roles and to attempt to change social policy to improve the position of women within the family.
Marxist-Feminism This feminist approach looks at women’s oppression in relation to capitalism and the class system. One of the aims of
this type of feminism is to look at the role of domestic labour within capitalism, namely that women work in the home for
‘free’, and the role women play in producing the next generation of the labour force.
Black Feminism This approach is primarily concerned with black and Asian women’s experiences of oppression and exploitation. It
combines ideas about capitalism, patriarchy and anti-racism.
Postmodern Feminism -This type of feminism is associated with third wave feminists. It acknowledges the diversity amongst women and encourages individual women to find feminist ideas that combine with their own experiences of life to create a brand of
feminism suitable for them.
2) Judith Butler had argued that gender isn't biological so therefore she is most likely a Liberal Feminism since they would argue that they are concerned with gender socialisation as Butler believes people should become what they choose to be even if it is a male dominated career. Angela McRobbie would be more of a Post Modern Feminist because she sees that the representation of women as sexually empowering. Although this may be considered a controversial view. I would also see Laura Bates as a Post Modern Feminist since she would also try and make women spread their stories so that then it could highlight what is currently wrong with today's modern day of social media with misogynous posts.
3) Suffragettes- A more violent approach to protesting such as arson
Suffragists- Peaceful way of protesting, such as hunger strikes and votes etc
In my opinion I think that the Suffragettes are a more effective force of change. Although the suffragists are peaceful and this can be respected, it isn't an effective means of spreading the message or to bring light to the situation that feminists have to endure such as back when they had to protest for their right to vote.
4) Mulvey's Male Gaze has been proven with various films objectifying women. This would be because of the fact that the camera takes the perspective of men as they frame women in a more sexual way. This has been evident with Hollywood films which include female characters as well as adverts which may also do this to try and interest their male demograph to stay interested.
5) Kilbourne's view would be that advertising would mainly present the perfect ideal image that women should strive for. Especially considering that advertising is something that would be consumed on a daily basis, there is bound to be one that idealises a woman's figure that would be considered "normal"
6) Naomi Wolf's theory looks into how men are given the opportunity to construct what the ideal woman would look like in their advertising. So therefore this would mean that the appearance of the women seen in the adverts are only social constructs of what would be considered acceptable or presentable for an audience.
7) The representation of women is considered a controversial topic for feminists because this would show off women as either sexually objectified or empowering. There has been discussion as to whether this would be acceptable and therefore there has been a blurred line between what is considered empowering or not as the way in which music videos that have male music artists tend to be known as patriarchal with their objectification of women. However when women appear to behave in whats considered a sexual manner would be defended as empowerment.
8) In my opinion I think that the way in which artists such as Nicki Minaj and Beyonce consider themselves as empowering women is more like trying to pleasure both sides of the argument. The costumes that they would wear in their music videos wouldn't really be considered appropriate and therefore may put in a sort of unintentional bad influence for younger female audience that may think that it is acceptable to wear what they would wear in their music videos.
9) It can be argued on both sides that New and Digital Media has empowered both sides. This would be because of the fact that with social media being very easy to access, this would then make it easy for both sides to make either feminist or patriarchal views so therefore this binary opposition still continues to this day. However it can be argued that this benefits women and feminism a lot more since they would be able to start online campaigns that can help highlight the issue of sexism and therefore make gender equality more like a reality.
Friday, 3 March 2017
Identities and the Media: Feminism
1) The texts that are featured in the article are Pan Am and Beyonce.
2) The Mulvey Gaze would be used in Beyonce with her parodying the 1950s era in the sense that she would wear these sexualized outfits. Although this can relate to the male gaze with her appearance in the music video, this still presents how there has still been that aspect of the music video that some people may criticise.
3) It can be argued that this is sexism in a different form however the fact that these media texts offer alternate time periods that offer the same male gaze at the time would also mean that there would be no need for feminists since these media texts have women protagonists. In this case they both highlight the preferred reading of their characters on their respected platforms and so therefore this is rather highlighting the flaws of the past and how women tend to be seen as unequal. Even with the lyrics of "Why Don't You Love Me?" with Beyonce exclaiming why her man doesn't love her.
4) Third Wave Feminism - Was a movement that redefined and encouraged women to be dominant and sexually assertive.
Post-Feminism - An ideology in culture and society that society is somehow past needing feminism and that the attitudes and arguments of feminism are no longer needed.
Paitriarchy - An ideology that places men in a dominant position over women.
No More Page 3
1) Lucy-Anne Holmes had started the campign. This was because "The Page 3 image was the largest image of a woman in the paper, larger than the image of Jessica Ennis who had just won gold for her country".
2) Page 3 had included a sexualised picture of a woman that had been a 70 year tradition that had been using inappropriate images of women that would be used as a selling point to the male audience of the newspaper. Therefore the biggest picture in the newspaper shouldn't involve inappropriate images of women. As well as that, they see the nudity of women in page 3 to be promoting sexist values and so therefore this page should be removed of the original contents and instead be replaced with something more appropriate.
3) Susie Boniface has argued that there is no need for the campaign against Page 3 because it is "outdated". This would be because in the past, this was seen as women empowerment. However later in time the meaning for women to show their bare breasts has later been changed to an offensive representation with people seeing this as objectifying women instead.
Barbara Ellen on the other hand thinks this is still required because of the fact that this would also be used to combat other places in which women are sexually objectified.
4) The recent story covered by Sexist News regarded the clothing that Little Mix were wearing. They had seen this as quite revealing in comparison to what clothes people like Ed Sheeran would wear appropriate clothing meanwhile women in the music industry are seen to be wearing some revealing clothing.
5) The No More Page 3 and the Sexist News can be considered as a part of post-feminism since this campaign is already highlighting what is wrong with the media and its misogynistic views every now and then which would highlight how it has come to a point where women for the most part are getting equal pay and getting into executive jobs which could imply that these campaigns won't be as required as they were in the past.
6) In my opinion, I think that women are still being objectified as they would be sen as wearing revealing clothing, however wearing revealing clothing has blurred the lines of feminism as either the woman is proud to show her body or that the media is still objectifying women. This grey area exists and therefore there should be campaigns that recognise this and try and make sure that women are in fact treated equally once and for all.
7) Post-Feminism is an era that we still haven't come to yet because of the fact that there are still campaigns and representations of women that are still being challenged to this day. One of the most recent biggest feminist movements would have to be the Women's March upon President Trump's inauguration. That has highlighted how feminism is still required to try and make sure that women are treated equally because they are trying to fight for women's rights.
2) The Mulvey Gaze would be used in Beyonce with her parodying the 1950s era in the sense that she would wear these sexualized outfits. Although this can relate to the male gaze with her appearance in the music video, this still presents how there has still been that aspect of the music video that some people may criticise.
3) It can be argued that this is sexism in a different form however the fact that these media texts offer alternate time periods that offer the same male gaze at the time would also mean that there would be no need for feminists since these media texts have women protagonists. In this case they both highlight the preferred reading of their characters on their respected platforms and so therefore this is rather highlighting the flaws of the past and how women tend to be seen as unequal. Even with the lyrics of "Why Don't You Love Me?" with Beyonce exclaiming why her man doesn't love her.
4) Third Wave Feminism - Was a movement that redefined and encouraged women to be dominant and sexually assertive.
Post-Feminism - An ideology in culture and society that society is somehow past needing feminism and that the attitudes and arguments of feminism are no longer needed.
Paitriarchy - An ideology that places men in a dominant position over women.
No More Page 3
1) Lucy-Anne Holmes had started the campign. This was because "The Page 3 image was the largest image of a woman in the paper, larger than the image of Jessica Ennis who had just won gold for her country".
2) Page 3 had included a sexualised picture of a woman that had been a 70 year tradition that had been using inappropriate images of women that would be used as a selling point to the male audience of the newspaper. Therefore the biggest picture in the newspaper shouldn't involve inappropriate images of women. As well as that, they see the nudity of women in page 3 to be promoting sexist values and so therefore this page should be removed of the original contents and instead be replaced with something more appropriate.
3) Susie Boniface has argued that there is no need for the campaign against Page 3 because it is "outdated". This would be because in the past, this was seen as women empowerment. However later in time the meaning for women to show their bare breasts has later been changed to an offensive representation with people seeing this as objectifying women instead.
Barbara Ellen on the other hand thinks this is still required because of the fact that this would also be used to combat other places in which women are sexually objectified.
4) The recent story covered by Sexist News regarded the clothing that Little Mix were wearing. They had seen this as quite revealing in comparison to what clothes people like Ed Sheeran would wear appropriate clothing meanwhile women in the music industry are seen to be wearing some revealing clothing.
5) The No More Page 3 and the Sexist News can be considered as a part of post-feminism since this campaign is already highlighting what is wrong with the media and its misogynistic views every now and then which would highlight how it has come to a point where women for the most part are getting equal pay and getting into executive jobs which could imply that these campaigns won't be as required as they were in the past.
6) In my opinion, I think that women are still being objectified as they would be sen as wearing revealing clothing, however wearing revealing clothing has blurred the lines of feminism as either the woman is proud to show her body or that the media is still objectifying women. This grey area exists and therefore there should be campaigns that recognise this and try and make sure that women are in fact treated equally once and for all.
7) Post-Feminism is an era that we still haven't come to yet because of the fact that there are still campaigns and representations of women that are still being challenged to this day. One of the most recent biggest feminist movements would have to be the Women's March upon President Trump's inauguration. That has highlighted how feminism is still required to try and make sure that women are treated equally because they are trying to fight for women's rights.
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