Platforms v creators: the battle for the internet economy

Source: https://www.theguardian.com/media-network/2016/nov/11/platforms-v-creators-battle-internet-economy

This would mainly talk about how social media sites try to make sure that they are advertising on videos that are "advertiser-friendly".  This would be because of the controversy that a business assumes it wold have if it is advertising on controversial content. However when a big company like YouTube tries to make it easier for its audience to understand what may not be "advertiser-friendly", then this had outtraged the consumers who use the service with the hashtag "#YouTubePartyOver". 

In my opinion, I think that the masses are just over-reacting when they realise that they won't be paid for distributing controversial content. Although it would be their main source of income with the monetisation of these videos, then this would highlight th distraught and anger that they would've had. Although the users should understand it from an advertiser's perspective in the sense that there shouldn't really be a lot of drama over the updated notification that would help users understand that their content may not be advertiser friendly.